B2B > Destination Management

Český Krumlov Tourism

ČESKÝ KRUMLOV TOURISM within the framework of the Český Krumlov Development Fund together with INFOCENTRUM Český Krumlov have been ensuring the official management and marketing of tourism in the town and meeting tasks in harmony with its aims: COORDINATION, SUPPORT AND DEVELOPMENT OF TOURISM IN THE TOWN OF ČESKÝ KRUMLOV AND ITS SURROUNDINGS.

ČESKÝ KRUMLOV TOURISM is a key part of Český Krumlov Destination Management.

Management and Marketing of Český Krumlov destination

  • Fair trade Ferienmesse Wien 12.-15.1.2012 Management, marketing and communication strategy of the Český Krumlov destination
  • Promotion, public relation (promotional materials issue, trade fairs, exhibitions, organization of fam trips and press trips, direction and management of the official web pages www.ckrumlov.info, promotion of the Český Krumlov destination)
  • Partnership co-operation with competent subjects in local, region, national and international standards
  • Trade agreements
  • Statistical investigations
  • Marketing research
  • Creation and initiative of complete tourist products


  • Český Krumlov
    Český Krumlov
    The existence of the official Destination Management (DM) in the town of Český Krumlov is a matter of course for an international group of professionals in tourism. The DM is an expected contact partner for all tourism aspects and provides professional services in harmony with major trends within the framework of EU.
  • The DM co-creates and guarantees the official marketing and communicating strategy of the Český Krumlov destination. It has an irreplaceable role in the development of tourism, thanks to its professional knowledge and experience is able to analyse different situations and suggest right solutions in harmony with the strategy plan of town, follows and takes advantage of developing grant project possibilities which correspond with a long-term strategy.
  • Český Krumlov Tourism is an accredited official tourist authority having confidence and mandate of town. It communicates with subjects of local tourism and culture, instigates project creation, co-operates with the management of quality, education, appeals to inhabitant relations to the development of tourism.
  • Český Krumlov Tourism is a major authority of the critical management of tourism. Tourism is very sensitive to every negative occurrence - playing with time! The DM provides immediate, adequate and true notifications, tries to respond immediately in order to avoid adverse judgements on the tourism development in the given destination.
  • Český Krumlov Tourism creates platforms of co-operation with foreign partners, arranges experience and knowledge about international tourism, is a competent partner for regional and supra-regional institutions and authorities not only in tourism.
  • Český Krumlov Tourism and town press officer co-create internal region industry and image of the town of Český Krumlov.
  • Within the framework of town workers, local organizers of cultural and social events, local entrepreneurs in tourism, representatives of non-profit making organizations taking an active part in public life and culture sphere, etc., and it is also a co-creator of internal PR of town


Český Krumlov & Region
náměstí Svornosti 2 (town square)
CZ - 381 01 Český Krumlov
Tel.: +420 380 704 628-9
Fax: +420/380 704 619
E-mail: destination@ckrumlov.cz